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Attendee Acquisition Trends Driving Growth: Report One - Planning, Performance Metrics, Costs, Gross Revenues and Outcomes
Author(s):CEIR
Abstract:
This report details activities for events held and planned from 2020 through 2023.
It pinpoints approaches organizers followed, performance metrics set, and the extent that performance has either matched or exceeded 2019 results for recent events held from 2020 through 2022.
The report tells the story of an industry in recovery. Readers will gain insights on where to focus during these transitional times, to the end goal of meeting or surpassing 2019 results.
